Boeing—the world’s largest aerospace company and manufacturer of commercial jets, defense, space and security systems, and service provider of aftermarket support—needed to evolve their brand identity to deliver a unified, recognizable look and a visual system that was flexible and appealing to a wide-range of audiences.
While working at Methodologie as design director, Damon developed the design framework, set the visual direction, and led a creative team that executed brand expressions, training materials, style guides, launch kits, and served as design liaison to the Boeing in-house creative team.
